Wedding Tourism is a business initiative of Cindy Westphalen who is Australia’s Number 1 Independent Caterer, owner of Woodburn Homestead in Langhorne Creek and operator of Cindy’s Classic Gourmet Australia-wide. Cindy has worked in the wedding and function planning industries since 1987 and as a highly respected and multi-award-winning caterer and planner, Cindy has a deep understanding of the wedding business.
A wedding venue not only showcases its own style and beauty, but also exposes family, friends and suppliers to an area with which they may otherwise be unfamiliar. Cindy recognised this unique opportunity for regional promotion and is using her business Wedding Tourism to capture this exposure and leverage it for the benefit of all businesses and the extended local communities.
A wedding is a significant investment for a couple, but also for each guest. Wedding guests will take advantage of local accommodation to make a weekend escape out of their friend or family member’s celebration, they may stop for a card or gift at a local store, utilise local transport services, enjoy breakfast at a local café the next day or buy some wine or fresh produce on their way home. The positive impacts of a wedding on a regional community also ripple far into the future; as guests are now familiar with a region, they will consider it for another weekend escape, a wine tasting tour or a celebration of their own.
Wedding Tourism aims to develop opportunities for local communities and businesses through targeted events to raise awareness, recognition and engagement for regional areas as wedding destinations and so much more. When businesses and the local community join together to showcase their offerings, the benefits radiate through the region.